Athousandgreatideas


Reverse Graffiti
October 27, 2009, 8:42 pm
Filed under: advertising, awareness | Tags: , , ,

reverse_graffiti

Armed with a single cloth, the Brazilian graffiti artist Alexandre Orion Tagge by cleaning the walls blackened with pollution of a road tunnel in Sao Paulo. As part of its “Art Less Pollution”, the artist made as a negative tag, by subtraction and not by adding material. His face mask is not here intended to protect the paint fumes, but rather exhaust.  Sometimes considered a nuisance, graffiti is seen as a positive act designed to capture the city by enhancing, not in the degrading, also inviting us to reflect on the evils of urban pollution.

via:: alexandre orion

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2 Comments so far
Leave a comment

His work is ace. We work in a different way but the same principle Reverse Graffiti in London

Comment by Reverse Graffiti

Hi, I do believe this is an excellent site. I stumbledupon it 😉
I may revisit yet again since i have book marked it.

Money and freedom is the greatest way to change, may you be rich and continue to help others.

Comment by hotmail Search




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